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Hot Topic Speaker Focus: Emma Tatlow

Currently the national visitor project manager for Mayflower 400 and the US Connections Discover England Fund projects, for the past couple of years Emma has been working with international tour operators and UK destinations to take new product to international markets. In her presentation “Mayflower 400 and US Connections: developing product for international visitors”, she will share with Hot Topic delegates practical insights and tips into the challenges and opportunities of product development and the opportunities presented by anniversaries. Above all, her watchword is “customise, customer, customise!” If you haven’t booked your place yet, there is still time. Booking closes 5 pm Thursday 16 May.

Emma previously has experience within DMOs including Cheshire, Lincolnshire and most recently prior to joining Destination Plymouth, established Visit Lincoln, leading their campaign for Magna Carta 800 in 2015. She sums up her presentation as:

  • Practical insight into challenges and opportunities of product development

  • Opportunities presented by anniversaries

  • Customise, customise, customise!

Delegates will hear first hand up to date experiences of showcasing regional England and take away tips to support other product development and anniversary content.

Hot Topic Speaker Focus: Emma Tatlow