Jump to navigationSkip to main content

Main Sponsor

Main Sponsor - Simpleview

TMI Annual Convention 2017 Manchester Metropolitan University



Monday 30th October - Destination Futures Summit

Manchester Metropolitan Business School, small lecture theatre and atrium


11.30 -12.00

Challenges and Opportunities with storytelling and digital tools with case studies.  Carl Bjerkne, Mobile Storytelling (Practitioners only)

12.00 - 13.00Buffet lunch - for paying delegates only.  Attending students to use adjoining cafeteria. Students to join for coffee at 12.45

13.00 - 13.10

Welcome from Robin Barker FTMI, TMI and Dr Steven Rhoden Head of Department, Manchester Metropolitan.  Handover to chair, Tom Pridmore MTMI, TMI Head of Professional Development, Ribble Valley

13.10 - 13.35

Developing World Class Tourism Products Andrew Stokes, Visit England

13.35 - 14.00

The Creative Destination of the Future Dr Dario tom Dieck and Natasha Moorhouse, Centre for Creative and Augmented Reality, Manchester Metropolitan

14.00 - 14.20

An analysis of visitor experiences in Manchester, Karis Georgia Pemberton, Manchester Metropolitan student

14.20 - 14.50

Working in Destination Management, what will It involve over the next decade? What skills will be needed?  Panel of practitioners: Kathryn Davis MTMI, Visit Bristol; Chloe Griffin, Broadland District Council; Tom Pridmore MTMI, Ribble Valley

14.50 - 15.00

Tea, coffee and biscuits

15.00 - 15.45

Speed Networking and Augmented Reality Demo, Dr Dario tom Dieck and Natasha Moorhouse


Study tour guides will gather groups at Manchester Metropolitan Business School reception

15.45 - 17.45

Study Tour 1 Developing a New Neighbourhood - Manchester’s Medieval Quarter.The Medieval Quarter has only recently been designated by the City Council who has a master plan for the area and currently a £2m budget for public realm improvements. The key stakeholders have formed a working group supported by Marketing Manchester to look at branding, communication and the visitor experience to help establish the new neighbourhood and maximise the visitor potential.  More information here.

15.45 - 17.45

Study Tour 2 Manchester - A Cultural Destination. This tour will be led by Jane Randall FTMI from Marketing Manchester and Alex Saint, Director of Creative Tourist.  The tour will visit three of the city centre’s key cultural venues and delegates will learn about the work of Greater Manchester’s Cultural Destinations steering group and project activity that has been delivered in the last few years.  More information here.


Study Tour 3 City Centre Events - Welcome and tour around the Heart of Manchester retail BID area. The tour will look at how the BID is using events to drive footfall in the BID area. Events focused on will include Chinese New Year, King St Festival, and the Halloween Festival, which will have taken place the previous weekend. Delegates will also have the opportunity to learn about other city centre events including Manchester Pride.  More information here.


TMI AGM (all members invited) Principal Hotel


Drinks, supper and networking, Refuge Bar, Principal Hotel


Awards to new Fellows of TMI


  Tuesday 31st October - TMI Annual Convention 

  Manchester Metropolitan Business School, large lecture theatre and atrium


Open for sponsors


Registration, tea, coffee, networking


Welcome, Robin Barker, TMI


Welcome to The City, Nick Brooks-Sykes, Marketing Manchester     


Key Policy Issues, UK’s new Sector Deal for Tourism, Deirdre Wells OBE, Tourism Alliance and UK Inbound 


Tourism Trends; recent performance and an overview of global consumer trends and how they are impacting tourism, Sharon Orrell, Visit England  


The multi-sensory branding and communication of tourism destinations, Professor Dominic Medway and Professor Gary Warnaby, Manchester Metropolitan


Q and A


Tea, coffee, biscuits and networking


Culture’s role in place-making - The Manchester story, Helen Palmer Creative Tourist Ltd


From Regeneration to Rejection: Is it Time to Return Places to Residents? Tom Buncle FTMI, Yellow Railroad and Roger Pride, Heavenly Brand Agency


Discover England Project Report - Growing Manchester as an International Gateway, Nick Brooks-Sykes     


Room for Growth - Trends in City Centre Hotel Development, Andrew Keeling MTMI, Hotel Solutions    


Q and A


Buffet lunch, networking


 Workshop 1A

Quality Assessments - A Changing Landscape

Robin Barker, FTMI, Services for Tourism

Nicola Cattan, Booking.Com

Deborah Heather, Quality in Tourism

Mandy Lane, Live Tourism


Workshop 1B

The Challenge of Public Funding for DMOs

Amanda Lumley MTMI, Destination Plymouth

Mo Aswat, The Mosaic Partnership 

Nick Brook Sykes, Marketing Manchester



 Workshop 1C

Shaping the Visitor Experience

Simon Curtis MTMI, University of Westminster

Michele Grant MTMI, Blue Sail

 Becky Frall MTMI, Visit Birmingham




Workshop 2A

Quality Assessments - A Changing Landscape

Workshop 2B

The Challenge of Public Funding for DMOs

 Workshop 2C

Shaping the Visitor Experience


Tea, coffee, biscuits and networking


Transforming Cities through Culture  - Martin Green, Hull City of Culture    


President final words and close

Please note that this programme may be subject to change.